7014MHR - Dissertation

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Assignment Guidelines:

Your dissertation should include the following:

  1. Title page – Please use the non-anonymous cover page on Aula
  2. Acknowledgement – This is your opportunity to thank people that supported you on the
  3. Abstract – This should not be more than 1 page. Your abstract should provide a summary of your dissertation and should include a description of your research, how the research was conducted, the main findings of the research and the overall implications of your research findings
  4. Table of Content – In addition to including all chapters, sections, sub-sections, it should also include the list of figures, tables and abbreviations if any
  5. Introduction chapter–This should include research question and your research aims and In addition, this should include a clear justification of your research in the context of the literature. You should clearly answer the question, Why is it important to conduct the research? The justification should be clearly argued on the bases of theory (the literature) and business.
  6. Literature review chapter– This should be a critical and very comprehensive review of relevant, current literature with a focus on your research aim and objectives. This will inform the questions in your questionnaire and interview guide.
  7. Methodology chapter- Research design relates to the research opinion (philosophies, approaches, strategies, choices, time horizon-refer to Research Onion in Saunders et al, 2019). You are expected to make strong justifications in support of your chosen research design. Data collection relates to the last phase of the research onion (techniques and procedures). Identify how specifically the data will be collected (i.e. questionnaire, focus group, etc...). You are expected to provide the advantages and disadvantages of the various data collection methods and select the most appropriate data collection method(s). Your chosen method Research design and Data collection must clearly align to your research aim and objectives. If secondary data collection is used: where it is collected, a description of variables (sample) used in the analysis and the econometric model if any, needs to be clearly discussed and justified with supporting references. Where primary data is conducted, a copy of your questionnaire or semi/unstructured interview questions should be presented as part of the The sample need to be clearly justified with supporting references. Your ethics certificate MUST be added to the appendices, ethics must be approved before collecting primary data
  8. Findings chapter – This chapter presents the results of the analysis, usually in order by research question, and any results of further analyses (that is, analyses that were not proposed but which were carried out).The data should be clearly presented in tables and charts if it’s a quantitative study and direct quotes if it’s a qualitative.
  9. Discussion chapter – this is where the findings should be clearly discussed in the context of the literature review and research objectives. Discuss the implications of the results by aligning your results with supporting theoretical arguments and very relevant current literature findings already discussed in your literature review You should clearly answer the question, did your findings provide support or vary from existing theoretical arguments?
  10. Conclusion-Go back to your Research Questions: Refer to each question and show the reader that you’ve actually answered everything that you set out to answer; have you drawn conclusions on each and every aspect of the Research Questions? If there are gaps, you should point these out, explaining why you’ve not been able to reach a firm conclusion.Recommendations- Think about your context: try to make sure that your recommendations are practical given the situation and resources the sector / organisation can call upon. Try to prioritise your recommendations, starting with those which will make the most impact for the sector / context. Recommend more research where there is still a lack of clarity. If so, be clear why this research is still needed, and what its scope should be.
  11. Reference list – Make sure you follow the APA Referencing Style
  12. Appendices – This should include the research instruments like questionnaire and interview guide. It should also include your ethics certificate and meeting diary


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