Discussion Forum: Microsoft

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The Microsoft Corporation has been in business since technology oriented businesses saw the light of the day. With advancement, however in digital businesses, Microsoft has taken to revolutionize the ways it used to operate in the past. The Microsoft Corporation in 2019 revealed that under the leadership of their Chief Digital Officer, Kurt DelBene, Microsoft is working seamlessly to reshape its traditional business strategies into a more modern and efficient present day prototype.

Microsoft’s digital business strategy is primarily customer centric. Their digital offers are carefully customer tailored based on the data they collect from their customers (Microsoft Corporation, 2019). Microsoft even creates digital launch portfolios to ensure transparency and governance for all involved stakeholders.

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