Written Memo On The British Airways (BA) Swipe Card Debacle case study - Assessment Task 2

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Assessment Task 2: Memo to the CEO

The aim of this task is to write a memo to the CEO recommending the need for change. As an OD practitioner, you are required to provide recommendations to implement the change and development. You are required to provide the CEO with rationale and implementation plan by supporting your claims and referencing to the body of knowledge you have learnt in this subject.

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