Visible Achiver

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Visible Achievers:

Based on the slow traveller trend, the perfect segment is ‘Visible Achievers’. Visible Achievers are aged between 40 to 54. They can be called Gen X and are the parents of Gen Y or Millennials. Visible achiever are leaders, project managers, and CEOs, or have their own business; in other words, they are successful. Gen X are also travellers, who use Instagram for trip inspiration, although most of the time they have short trips because they travel with their children. Furthermore, they have a high income, but their mortgages, tuition fees, debts, and retirement savings can keep them from traveling for longer...

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