BUS30024 Presentation And Report On Advanced Innovative Business Practice

TASKS 2B and 2C

After you have done individual pitch in Week 4, now your team will create a strategy  to develop a business that you will pitch to a potential investor. Your choice of  business will be based on one of the following three options:  

• a new business (start-up): 
• an existing business from overseas that is not operating in Australia; or • a franchise currently operating in a country overseas but not in  Australia. 

CHOICE OF BUSINESS:  

You must be able to show that the business/franchise choice has or will have  positively impacted one or more of the SDGs.

Requirements
Your team will be required to

Task 2B.
Prepare an infographic addressing the criteria for your business / franchise. The infographic can be presented in Landscape or Portrait. All information contained within should be legible.

Task 2C.
Write a REPORT to show the research and business case for your business. The Report must include and address these matters:

1. Executive Summary (Max length 1 x A4 Page)
2. Introduction (approx. word length: 200 words)
3. Description of the business, its SDG impacts and an explanation & justification for your choice. (approx. word length: 800 words)
4. Explain the business strategy you propose and marketing positioning Begin by explaining your market position (approx. word length: 1,000 words)
5. Discussion of the potential profitability of the business and explain how this would be attractive to investors. (approx. word length: 900 words)
6. Develop a Stakeholder Charter for your business and EXPLAIN how the points developed for your Stakeholder Charter will be applied in the business. (approx. word length: 400 words)
7. Conclusion (approx. word length: 200 words)